Health
4.3 million toothpaste tubes recalled: how to check Brush Buddies, evo and ARU
The FDA record lists 17 products, specific lots and Class II manufacturing deviations. Match the label—not just the brand or expiration date.

What to know
- The FDA record covers specific lots across 17 toothpaste entries, including children’s character-branded products and adult formulas; it does not say every tube sold under those brands is recalled.
- The 17 listed quantities total 4,301,700 tubes. Product sizes include 4-ounce tubes,3.5-ounce tubes and a two-tube value pack.
- Class II describes a particular level of potential health risk; it is neither a finding that every user was harmed nor a guarantee of zero risk.
- Match the exact product and lot in the FDA record. The examples below are not the complete lot list, and an expiration date alone cannot establish whether a tube is included.
A nationwide recall covers 4,301,700 tubes of toothpaste across 17 product entries associated with Brush Buddies, evo and ARU. The important question for a household is not simply whether a familiar character appears on a tube. It is whether the product, package size, identifying number and lot match the specific entries in the Food and Drug Administration’s enforcement record.
FDA event 99849 identifies Pritam International Private Limited of Haridwar, India, as the recalling firm and Ashtel Studios in Ontario, California, as the distributor. The voluntary action began September 10; FDA classified it on October 19 as Class II. At the time of review, the record described the recall as ongoing and gave the reason as deviations from current good manufacturing practice, or CGMP.
Which products appear in the record?
The table identifies all 17 product entries by the names, sizes and National Drug Codes recorded in the FDA event. It is an identification guide, not a statement that all lots carrying each NDC are affected. The code-information field within the official entry supplies the lot-level detail that must also be checked.
| Product | Size | NDC | |---|---|---| | Brush Buddies Barbie Bubble Gum | 4.0 oz | 84140-001-40 | | Brush Buddies Hot Wheels Strawberry | 4.0 oz | 84140-002-40 | | Brush Buddies Crayola Silly Scents Bubble Gum | 4.0 oz | 84140-003-40 | | Brush Buddies Crayola Silly Scents Watermelon | 4.0 oz | 84140-004-40 | | Brush Buddies Crayola Silly Scents Strawberry | 4.0 oz | 84140-005-40 | | Brush Buddies My Little Pony Bubble Gum | 4.0 oz | 84140-008-40 | | evo Advanced Whitening Peppermint | 3.5 oz | 84140-886-19 | | evo Sensitive Sweet Mint | 3.5 oz | 84140-620-35 | | Brush Buddies Vanilla Ice Cream | 3.5 oz | 84140-517-35 | | Brush Buddies Mint Chocolate Chip Ice Cream | 3.5 oz | 84140-520-35 | | Brush Buddies Cookies ’n Cream Ice Cream | 3.5 oz | 84140-519-35 | | Brush Buddies Chocolate Ice Cream | 3.5 oz | 84140-518-35 | | Brush Buddies Whitening with Baking Soda Cool Mint | 3.5 oz | 84140-007-07 | | BB Cavity Protection Cool Mint 2 Value Pack | 2 × 3.5 oz (7 oz total) | 84140-035-10 | | BB Advanced Whitening Peppermint | 3.5 oz | 84140-885-42 | | ARU Gum Health Soothing Mint | 3.5 oz | 84140-786-35 | | ARU Cavity Protection Cool Mint | 3.5 oz | 84140-785-35 |
The different names describe different products, not interchangeable descriptions of a single tube. For example, evo Sensitive Sweet Mint is not the same entry as evo Advanced Whitening Peppermint. ARU Gum Health Soothing Mint and ARU Cavity Protection Cool Mint likewise have separate identifying numbers. A flavor name or general reference to fluoride toothpaste is not enough to combine them.
The value pack requires particular attention because its package contains two 3.5-ounce tubes. A person checking a package should compare the listed value-pack identifier rather than assume that any single tube of the same apparent size belongs to that entry. Keep the outer carton if it supplies identification that is absent or difficult to read on the tube itself.
Three examples show why the lot matters
The FDA code information includes Barbie Bubble Gum 4-ounce lot LWP260055421803, with a May 13,2028 expiration date. It also includes Hot Wheels Strawberry 4-ounce lot LWP250035370104, expiring December 4,2028, and My Little Pony Bubble Gum 4-ounce lot LWP240022080309, expiring November 30,2026. These examples belong to different product entries and are not a replacement for the full FDA list.
The December 2028 example is especially useful when checking headlines that summarize the recall with a shorter expiration range. Such a range can leave out an affected tube. Conversely, finding a date within a broadly described period does not prove that a particular tube is recalled. The manufacturer can make more than one product or batch with an expiration date in the same month.
Treat the check as a series of matches: the product name first, then the size and NDC, then the lot and any associated expiration information. If one item does not match, do not silently replace it with the nearest-looking entry. A photo of the complete code is more useful to a retailer or manufacturer than a remembered description such as “the strawberry one.”
What Class II means
Under FDA’s recall definitions, Class II covers situations that may cause temporary or medically reversible harm, or in which the chance of serious harm is remote. The classification describes the assessed category of risk. It does not count how many people actually became ill.
The event reviewed for this article did not provide an illness or injury total. It would therefore be wrong to translate silence into a claim that no injuries have occurred. It would be equally wrong to treat the size of the recall as evidence that millions of consumers were harmed. Tubes listed for removal, people exposed and medically confirmed adverse events are different measures.
The word voluntary also needs careful reading. It identifies how the action began; it does not mean the affected lots are merely optional subjects of concern. Likewise, an ongoing status describes a recall still in progress. FDA’s report definitions distinguish that status from completed or terminated actions. An old purchase date does not remove a matching tube from an ongoing recall.
Manufacturing deviations do not name a contaminant
The reason field in this event says CGMP deviations. It does not identify a particular germ, chemical, foreign material or failed ingredient concentration. Readers should not infer one from that abbreviated description or from the fact that the products include children’s toothpaste.
FDA explains CGMP as requirements intended to support consistent product quality through manufacturing controls. Those controls concern how products are made and checked. A manufacturing-practice problem is meaningful without a consumer being able to detect it by smell, color or texture. Looking normal cannot resolve whether a tube’s lot is listed.
This is also why photographs used in coverage need context. An illustrative toothbrush is not a photograph of a recalled package. A familiar licensed character on an unrelated product does not establish that the pictured item is affected. Identification should come from the actual FDA entry and the package in a consumer’s possession, rather than from a thumbnail alone.
A practical way to check what is at home
Start with the tube and any remaining carton, not an online shopping thumbnail. Write down or photograph the full product name, size, NDC if printed, lot and expiration date. Check each separate tube in a household; relatives may have bought the same flavor at different times, and a bathroom cabinet can hold products from different batches.
If the identifiers match an affected entry, seek the company’s or retailer’s recall instructions and keep the identification available. The FDA event reviewed here does not provide a universal refund process or a specific consumer disposal instruction. This article therefore does not promise a refund, tell readers that a receipt is always required or attribute an unlisted instruction to FDA.
For an uncertain match, a pharmacist, dentist, seller or manufacturer can help interpret the label. Preserve enough information to explain the question precisely. If someone has symptoms or a health concern after using a product, discuss the situation with a health professional rather than trying to diagnose a cause from the recall classification. The record alone cannot determine an individual’s medical condition.
Keep the recall separate from routine dental care
This action concerns the specified products and lots; it is not an announcement that all fluoride toothpaste has been recalled. The American Dental Association recommends brushing twice daily for two minutes with fluoride toothpaste. Caregivers should follow their child’s dentist’s directions and supervise brushing.
For amounts, the ADA’s fluoride guidance describes a rice-grain-sized smear for children younger than three and no more than a pea-sized amount for ages three through six. These are routine-care recommendations, not treatment for exposure to a recalled product. A recall check should not be confused with an instruction to abandon ordinary dental prevention.
What should be checked next
The source for later changes is the actual FDA event and any subsequent company instructions, not an assumed date range repeated from an earlier headline. Save a photograph of the identifier so that a later update can be compared with the same tube. Changes in recall status, return procedures or the affected code list should be described as updates when they are actually published.
For now, the useful result is a specific identification: a matching entry, an unresolved label question or a product that does not match the recorded identifiers. That approach respects both sides of the warning. It takes a nationwide manufacturing recall seriously while avoiding the unsupported conclusion that every tube on the shelf, every licensed character product or every person who brushed has the same exposure.
